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“denver fight for 15” identity and campaign materials

 

the strong and compact "DNVR F15HT" logo anchors these campaign materials with a punch that reflects the seriousness of effort within these low-wage workers. orange and navy capitalize on local football pride while spanish and english translations reflect the diversity of the group. a strongly unified visual approach lends credibility and solidarity to their struggles for a living wage and respect in the workplace. 

collaborators: michael enriquez and jeremy al-haj; alli sevaried